This is another topic.
Key Questions
It might seem strange to call questions 'findings,' but in qualitative research the questions emerge themselves from the actual empirical data.
This set of questions represents a highly synthesized set of reflections derived from the weekly audits plus the full audits every 6 weeks. It represents not just questions, but the first full set of synthesized concerns that explicitly draw entrepreneurship together with social media.
This set of questions evolved from the second audit and the second series of interviews on the social media strategy of each organization.
This set of questions evolved from the initial inventory and initial interview that I completed for each of the organizations participating.
(posted 10 September 2010)
This set of findings presents the ''Best 5'' possibilities for social media, divided among social networking, microblogging, social bookmarking, video sharing, and picture sharing. These media represent the most popular choices as determined by Google Page Ranks and Alexa Statistics and so participating in these media might form the cornerstone social media strategy for new ventures.
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